The Glengariff Group, Inc. conducted a random digit dial, 800 sample statewide survey of Michigan voters. The survey was conducted from July 16-21, 2008 and has a margin of error of +/- 3.5% with a 95% level of confidence. The survey was commissioned by Detroit Renaissance.
As part of the Road to Renaissance strategy, “Growing Greater Detroit’s Creative Economy” was identified as one of the six central focus areas. The Greater Detroit region boasts a significant number of assets relevant to the creative economy that range across multiple industries, including but not limited to: music, music production, film, arts, design,architecture, entertainment, marketing, advertising and media.
Benchmarks are an important indicator of a region’s performance. Not only do they provide a way to measure performance, they do so in a way that shows how a region performs in relation to others.
A Large Set of Benchmarks are Analyzed in an Input-Output Manner
Survey of 60 of Michigan’s most prominent CEO’s